10 NEW Best Practices for How-To Training Videos
It used to be that making how-to videos meant getting a product expert, filming them talking through the whole process of assembly, operation and troubleshooting, and then adding a few visuals. But that’s changed.
The 25 Biggest Video Production Mistakes Marketers Make
Over nearly 20 years producing thousands of videos, we’ve seen marketers make lots of mistakes that impact cost, timeline, and quality. Here are our top 25 video production mistakes, so you can avoid making them.
What is a Video Producer and Do You Need One? What Marketers Need to Know
If you’ve got a video project and you’ve asked for proposals, chances are you’re seeing the words "video producer." Here’s the information you need to understand what a video producer does, and whether you need one for your video project.
Top 13 Video Production Terms Marketers Need to Know
Like all industries, video has its own set of technical terms. If you’re going to work successfully with a video production company, you’ll need to understand what they’re talking about - so you can avoid misunderstandings and bring your video project to completion, on time and on budget.
What You Need to Know for Successful Multi-Camera Live Video Streaming
If you have an upcoming event and you want live video streaming, you’re thinking about the end product: you want your event up on the web, and you want people to see it. But before that can happen, there are an awful lot of moving parts that have to come together. And there’s a lot that can go wrong. Here’s what you need to know to make sure your event is successfully live streamed.